What Are Filters in Google Analytics
Are you using filters in your #GoogleAnalytics account? If not, you’re at risk of inflating your data.
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Are you using filters in your #GoogleAnalytics account? If not, you’re at risk of inflating your data.
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Are you setting your digital marketing targets arbitrarily? Using your gut? Making guesses?
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Do you know how to track the performance of your campaigns and which specific channels are working for you?
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How do you set your customer, lead, and visit targets? Do you have a method you use? Or are you simply using your gut and guessing numbers?
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Not sure how many leads you need to get to reach your customer goal? Use the lead-to-customer ratio!
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The traffic that goes to Others in your Google Analytics reports are the traffic with UTM tags that doesn’t fall into the default channel grouping settings.
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The lead-to-customer ratio is a metric that tells you how many leads you closed to become your paying customers.
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Direct traffic is one of the default channel groupings in Google Analytics.
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Calculating your visit-to-lead ratio is easy. All you need are your the number of visits and leads you had for a particular period.
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