The Role of Content in the 5 Stages of Awareness
The 5 Stages of Awareness is a framework that allows you to easily create content for your blog and website without being salesy.
In a previous video, I shared what the 5 stages of awareness are. In this video, you’ll learn some tips on how to use it to create content.
As you know by now, being to salesy — that is only talking about your company, your products and services — is not effective. It won’t actually get you more sales.
So, start creating content around the problems your products/services solve.
About the Author
Ariel Lim is a Management Consultant that has helped more than a dozen companies across the globe increase their website traffic, generate leads, and increase revenues. Together, he works with small business owners formulate strategies, implement campaigns, and measure performance.