What Are Filters in Google Analytics
Are you using filters in your #GoogleAnalytics account? If not, you’re at risk of inflating your data.
Do you visit your own website? Do your employees visit your website? Are you undergoing a minor redesign and your developer is performing the changes on the live site?
If yes, then without filters, your inflating your traffic and visits. You might be making business decisions based on inaccurate data.
Make sure you setup your Google Analytics filters properly.
About the Author
Ariel Lim is a Management Consultant that has helped more than a dozen companies across the globe increase their website traffic, generate leads, and increase revenues. Together, he works with small business owners formulate strategies, implement campaigns, and measure performance.